In April, a few of us presented on the subject of "social responsibility" or "social integrity" perhaps. The subject was difficult to handle because somehow I was searching for a way to show or to prove that excellent architecture itself stands as a great testament to social responsibility. Santiago Calatrava, Frank Gehry, and Rem Koolhaus have all been awarded for both excellent design as well as their extensive efforts to improve humanity in one way or another.

It was interesting to me that during my research I came across Les Wexner mixed up in the same award presentation headlines as these famous architects. A fellow resident of Columbus, Wexner is well-known for his philanthropic efforts. From the very beginning of his retail ventures, he has been exceedingly generous. In fact, a new macro economic theory was written based on Wexner's business practices and his efforts to make meaningful contributions both to his own employees as well as to society at large.

Indeed Calatrava, Gehry, and Koolhaus each have designed buildings and infrastructure projects that have made an improvement on society. They should be highly commended for their architectural design at the very least. These architects, however, go beyond their own realm of high design to extend a hand to those in need. Also part of my research, I found several economists writing about one of the keys to an enduring business; that of being genuine about how your business and your personal life make contributions voluntarily to society.

In conclusion, I very much enjoyed presenting the High Line Park project in New York City as a great example of architecture that is both excellent by its very design as well as how it impacts society. Still a new addition to the City, the High Line is well-beloved already. To escape the blase of the City on the High Line Park is a great relief to many. Lastly, I want to mention that I took this photo in London several years ago and have always kept it by my desk wherever I work. I take this notion to heart; I would hope that I can always invest in the very substance that will keep me going throughout the rest of my career and my life.