architects offer a fresh perspective

photo courtesy: backfirecptn via flickr

I love the concept of the “elevator pitch” and I am thankful to have been reminded in our last meeting of its importance. In January, we were asked to write an elevator pitch essentially about how an architect brings value to society. For me 30 seconds equals 75 words, so here it goes:

When you begin to craft a solution to your issue or problem, you will find solutions based on repetitive patterns from the past, others via linear thinking, and still others realized through innovation and creativity. While an architect may not always be the first person on your mind to ask for advice, I guarantee you that the solutions generated by an architect will offer you a fresh, creative perspective – and perhaps that is precisely what you need.

I love the idea of talking to people on an elevator. These “mighty wonders of the world” have allowed our society to become so much more sustainable and efficient. They have molded some or all of our great cities. When I think about the years I lived in New York City, I most certainly associate my time spent in that great city with elevators.